JDE Group

Built around opportunity

Four ventures in distinct industries, each with its own focus, audience and expertise.

Who we are

Legal name
JDE Business Solutions (Thailand) Co., Ltd.
Public name
JDE Group
Country
Thailand
Ventures
Scent Up, Nex4r, 3° Esports, LÜMA Sensory

JDE Group is the public name of JDE Business Solutions (Thailand) Co., Ltd., a business group that brings together ventures operating in distinct industries.

Each brand in the portfolio has its own focus, audience and expertise: from scent marketing and fragrance solutions to artificial intelligence research, competitive gaming communities and sensory media.

Operating as a group lets these ventures share perspective and explore where their capabilities complement one another, while each continues to serve its own market.

Operating principles

  1. Perspective

    Ventures in different industries see customers, technology and experiences differently. The group keeps those views in one room.

  2. Practice

    New ideas are pursued where they solve a real business problem or make an experience better, not for their own sake.

  3. Partnership

    We collaborate across our brands and with outside partners where it creates value for everyone involved.

The portfolio

Meet the team

Leadership profiles will be published here once they are confirmed. Until then, the fastest way to reach us is an inquiry.

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